Inside a Concrete Jungle Inspired Cafe in Guangzhou

By Dominic Ngai, October 25, 2018

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Behind the Concrete is a monthly snippet where we introduce a piece of architecture that has a unique design and/or interesting story.

Project name: .JPG Cafe
Location: Tianhe district, Guangzhou
Area: 24 square meters
Design company: Infinity Mind
The brief: Located in Guangzhou’s Zhukong International Center, the design of .JPG Cafe is inspired by the fast-paced and pressurized lifestyle of the city. Inside the small 24-square-meter space, charred reclaimed wood pieces of various lengths jut out from the ceiling and walls to create an almost claustrophobic atmosphere around the shop while bringing visual focus on its centerpiece – the coffee bar. 

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Image by Cao Haochang

The cafe’s bright yellow entrance serves as a strong color contrast to the building’s metallic exterior. 

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Image by Cao Haochang

A rectangular concrete coffee-making station sits in the middle of the room. There are no seats or tables available in this grab-and-go concept. 

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Image by Cao Haochang

Walls and ceiling of JPG Cafe are covered with leftover pine wood pieces that have been blackened after a carbonation process. 

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Image by Cao Haochang

A barista shows off his craft at the bar counter amidst a sea of blackened wood pieces assembled in a random manner to resemble the chaotic life in modern China.


Click here for more Behind the Concrete. All photos by Cao Haochang, courtesy of Infinity Mind.

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