1000 Miglia Experience CHINA Classic Car Festival Launches in Guangzhou

By That's Guangzhou, April 4, 2025

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The highly anticipated 1000 Miglia Experience CHINA Classic Car Festival officially launched on April 1, 2025, at the Guangzhou Art Museum. 

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Following the remarkable success of its inaugural event in the Greater Bay Area in 2024, the festival returns with even greater momentum, attracting esteemed guests from cultural, business, and diplomatic circles.

The launch event marks the countdown to the festival in November, which will feature static classic car exhibitions, city parades, cultural exchanges, and exclusive networking opportunities for international collectors

The deep collaboration with the Guangzhou Art Museum underscores the shared cultural and artistic value of classic cars and fine art.

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Del Piero, Consul General of Italy in Guangzhou

The ceremony was opened by Del Piero, Consul General of Italy in Guangzhou, who emphasized the festival’s role in strengthening Sino-Italian cultural ties, especially as both nations celebrate 55 years of diplomatic relations. 

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Zhang Yuwen, Chairman of the China Cultural Promotion Society

Zhang Yuwen, Chairman of the China Cultural Promotion Society, highlighted the significance of classic cars as symbols of industrial craftsmanship and cultural heritage.

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Giovanni Tria, former Italian Minister of Economy and Finance

Adding an international perspective, Giovanni Tria, former Italian Minister of Economy and Finance, lauded the festival as a testament to Italy’s mastery of industrial and artistic excellence, which resonates with China’s dedication to craftsmanship. 

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Chen Hong, Senior Researcher at Guangzhou Municipal Bureau of Culture, Radio, Television, and Tourism

Chen Hong, Senior Researcher at Guangzhou Municipal Bureau of Culture, Radio, Television, and Tourism, noted that the festival’s return to Guangzhou affirms the city’s deep cultural legacy and its commitment to high-quality tourism development.

The festival also garnered strong support from global stakeholders. 

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Francesca Parolin, COO of 1000 Miglia

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Vinicio Eminenti, Vice Chairman of the China-Italy Chamber of Commerce

Francesca Parolin, COO of 1000 Miglia, affirmed that the China event is now an integral part of 1000 Miglia’s global strategy, while Vinicio Eminenti, Vice Chairman of the China-Italy Chamber of Commerce, emphasized its role in deepening Sino-Italian economic and cultural ties. 

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Luo Qi, Director of the Guangzhou Art Museum

Luo Qi, Director of the Guangzhou Art Museum, reflected on how the event aligns with Leonardo da Vinci’s visionary spirit of free movement.

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As a symbol of collaboration, the 1000 Miglia organizing committee presented the official flag to the China Classic Car Committee, marking the start of preparations for the 2025 festival under the theme 'Timeless Classics, Boundless Journeys.' 

With an estimated reach surpassing 300 million online views in 2024, the organizers are committed to expanding its influence and cementing its role as a global hub for classic car culture.

With the launch event concluded, all eyes are on the upcoming November festival, promising exhilarating classic car showcases, high-profile networking, and cultural experiences that bridge tradition with innovation. Stay tuned for more updates on this grand celebration of automotive heritage!

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