Spring Wonderland Celebration at Plaza 66 Shanghai

By That's Shanghai, May 7, 2024

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From April 19th to May 5th, Plaza 66 Shanghai Mall presents the "Spring Wonderland" April Celebration, transforming the mall into a "Spring Sports Arena" that integrates fun and trendiness, inviting guests from across the country to participate in a variety of interactive games and competitions and enjoy lively moments of leisure and gathering.

At the same time, Plaza 66 Shanghai will collaborate with international luxury brands to present innovative installations showcasing the vibrant colors of spring, offering a range of exclusive, debut, and limited-edition luxury collections. Additionally, there will be generous member surprises including million-dollar prizes and multiple points rewards. The combination of interactive games and delightful experiences will usher in a not-to-be-missed trendsetting atmosphere for spring and summer in Shanghai.

Unleash the Energy of Spring, Activate the Inspiration for Sports

Navigating through the colorful "Spring Sports Arena," guests can unleash their full power and experience a wide array of athletic pleasures. At the first station, challenge your speed and precision with timed basketball shots, aiming for the basket with pinpoint accuracy to clear the level smoothly. At the second station, release your passion energy with exhilarating punches, unlocking cool sound effects in the boxing sandbag. At the third station, join numerous agile rubber ducks in pool fishing, showcasing your skills in finding treasures underwater and enjoying a relaxing and joyful time. At the fourth station, ignite speed and passion by racing bicycles with friends, integrating vitality into the rhythm, keeping the joy burning, and becoming the first cyclist to light up the scoreboard. Finally, indulge in a smooth and elegant game of snowfield hockey, confidently swing your stick under the magnificent snow peaks, demonstrating bravery and wisdom to score points and garner countless satisfaction. Enjoy a variety of exciting athletic interactions, simply collect any five exclusive game stamps to receive a beautifully customized medal, board the Champion Snow Peak Cable Car, and capture the peak moment; challenge games can also unlock hidden mysterious prizes, with the chance to win limited surprise rewards of up to ten times the points!

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During the sports break, guests can recharge their energy with exquisite snacks to activate their vitality. At the American retro-style Burger Shop snack station, Shanghai IFC Mall presents the exclusive "Crispy Fish Power-Up Burger," igniting moments of joy for guests. At the same time, the limited-time pop-up shop created by Shanghai IFC Mall in collaboration with MANNER will also debut at the celebration, offering guests carefully crafted exclusive blends. Moreover, there will be a variety of surprises including trendy sports-themed collaborative merchandise and coordinated activities across the city's three stores (205 Nanyang Road store, 300 Fengxian Road store, and the Meiqi Cinema store), adding to the endless fun of sports.


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Focusing on Trendy Moments, More Than Just a Moment of Excitement

In the beautiful springtime, an array of exquisite items await. During the "Spring Wonderland" April Celebration, Shanghai IFC Mall joins hands with all its brands to present numerous exclusive, debut, and limited-edition masterpieces, offering guests a continuous journey of surprise and luxury shopping.


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At the same time, popular brands are bringing a diverse range of art interactive installations that resonate with the celebration theme, creating a delightful and varied luxury experience for guests: 


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Exclusive Treats Await, Limited Time Double Points

Members are treated with exclusive privileges and special gifts. On April 19th,  Plaza 66 members can earn triple points for their purchases at the Mall. On April 20th to 21st, members can earn double points, immersing themselves in a brilliant shopping experience. Additionally, during the "Spring Wonderland" April Celebration, there will be a variety of gifts for reaching certain spending thresholds, including dining vouchers, cash vouchers, and major brand discounts, along with million-dollar prizes and a limited-time frenzy of up to ten times the points, kicking off a springtime journey of luxury shopping.

It's a high-energy moment, so indulge yourself. Shanghai Plaza 66 presents the Spring Wonderland, featuring extraordinary sports-themed games for guests to embark on an immersive sports journey, leading the trend in consumer vitality and showcasing extraordinary moments in life. Upholding the principle of "customer first," Shanghai Plaza 66 will continue to innovate and create a premium living space, while also leading the lifestyle of high-end fashion. The spring celebration is in full swing, inviting guests from all over the country to visit the mall with carefree spirits and enjoy the bright moments together.

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